Design director and lead designer of a two-designer team on one of the largest and most comprehensively designed of all of the client's annual events, the Alumni Reunion.
In only its second year, the campaign encompassed over 80 individual collateral pieces that were designed and produced across all branded channels, including print, web and digital, video, PowerPoint presentations, and event signage.
Basic design elements from the previous year's event were used as a foundation for an entirely new visual campaign, with custom-designed logo stamps and word marks, and an elaborately animated PowerPoint presentation with video that looped on jumbo LED boards throughout the culminating evening gala at the Central Park Zoo.
Roles: Design Director | Senior Designer
Formats: Print | Digital | Web | Screen | Signage
Markets: Legal | International
Ambient PowerPoint presentation produced by Patrick Meyers.
All collateral & event photography by Todd France Photography.